CSR, for a brillant future.

During 2013, around 1135 Bangladesh workers died. I guess everyone knows « The collapse of Rana Plaza » ?

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Rana Plaza was a sewing workshop for French, English and Spanish multinationals companies.

 

After the disaster, multiple peoples and companies think about how to change the wat of production for fashion industries.

Nowadays, multinationals companies controls one third of the global revenue. Some companies have a revenue more important than GDP(gross domestic product) of one country around the world. The globalization triggered the growth of exchange between companies, so the globalization enhance companies.

But, for Rana Plaza business, it was hard to prove who was guilty of what happened. Who is it ? Multinationals ? Suppliers ? Multinationals don’t accept their involvement in Rana Plaza’s collapse.

Back in 2000, where economic troubles and crisis were increasing, where globalization impacts and human activity damage the environment, and also where the poverty et precarity dominate the population, how to think smart for the next generations ?

The concept of Corporate Social Responsability came out in 60’ because of dangerous impacts on environment, however it got his print in company executives and peoples mind only from 2000.

The companies social responsibility consists to take care of all economics stakeholders.

With the amount of health troubles that companies staff suffer of, quality and safety at work became major axes focused by Companies Social Responsibility. For instance telecommuting, work schedule flexibility, child care directly in the company and more. CSR defend employment discrimination to promote equality between all employees with same capabilities. They apply some policies for religion, disable people. The social aspect of CSR is to give jobs & trainings accessible by everyone that is supported by those policies as well.

People became aware of our ecosystem damages forced to think and innovate environmental sector through circular economy, economic policies and C02 emission restrictions.

On the political hand, multinationals must support democratic values while taking care of the planet that lead to take some parameters in count (climate, ecosystems respects and also human relations).

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We believe in responsability, not charity.

We have a good example of Companies Social Responsibility usage: Della is a socially responsible fashion line working directly with a community in Ghana, West Africa. Every product is carefully handcrafted using authentic textiles sourced in the Volta Region. The passionate, talented women and men who create the pieces are given an opportunity to build a foundation for a better life through jobs, education and skills training. For instance, a dress costs around hundred euros, but the major part of the money is spread directly to the production site in Ghana, to make the region better (increasing life quality and conditions).

 

 

In a nutshell, all companies should adopt the Companies Social Responsibility guidelines. It is important that all companies and multinationals do not aim only one goal either it is long or short term. Maximization of incomes is not the only goal to be focused on. The idea of protecting economic actors, employees and the environment is not enough, we need also to have political involvement to come out with new ideas and policies to rule the world in a better way.

Several theories exist as the Relational theory, Managerial theory and Utilitarian theory ; CSR concept do not stop to be improved over the years. We can ask about the CSR limits and how to integrate this way of acting in everyone’s mind.

 

Corporate Social Responsibility: Corporate is business approach that contributes to sustainable development by delivering for all stakeholders.

 

References :

Dellala website

Scientific article

 

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One Response to CSR, for a brillant future.

  1. malvinabelle says:

    This catastrophe was a disaster, and the worst part it’s that it’s not the only one…
    Did you hear about The Bhopal Disaster?
    The explosion of a plant of a subsidiary of the American firm Union Carbide, producing pesticides, allowed 40 tonnes of methyl isocyanate to escape into the atmosphere of the city.
    The industrial accident officially killed 3 828 people. But in reality it caused 20 000 deaths due to diseases caused by exposure to gas. But the CEO Warren Anderson, ran away and died before being judge by Indian justice.

    How many more catastrophes must we expect ? We need to prevent these events to happen again! For that we need to force enterprise to integrate corporate social responsibility and punish every little misconduct, for the moment it’s not enough we need to be more strict.

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