Category Archives: Customer chat

Adding value to your personal brand: 4 building blocks of any successful brand

With the rise of the Information Age, a paradox of individualism and collectivism have coincided exponentially to unseen heights and it only remains to grow due to globalisation. Social media and marketing campaigns are sought to not only help companies … Continue reading

Posted in Attitudes, Branding in social media, Customer chat, Generation Z, Learning, Perception, Target marketing, Values | 4 Comments

Does counterfeiting damage the image of a luxury brand ?

Counterfeiting is the fact to identically  replicate a product. Counterfeiting is nowadays not only a fact but a real phenomenon which is constantly increasing. It concerns every industry: food, toys, technology, cars, cosmetics, fashion and even drugs. Regardless of the sector, counterfeiting … Continue reading

Posted in Attitudes, Branding in social media, Culture, Customer chat, Customer complaints, Perception, Target marketing, Trends | 10 Comments

The ever-present local food

Every single one has, at some point, heard the term local food. You also probably have a pretty clear view on how you feel about the subject. Local food is widely considered to be nothing more than a more expensive … Continue reading

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The refrigerator ; a useful storage a big garbage can?

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Have you ever thought about the relationship berween  a fridge and spending?  There is normally more than one fridge in a home. I don’t know , the fridge is just a useful  storage or a big garbage  can . Whenever … Continue reading

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Chat in the city

Do you know, that it is estimated that by the year 2030 in Helsinki region every fifth inhabitant will speak other language than Finnish? Furthermore, nowadays in Vantaa there are already 22 000, whose mother tonque is other than finnish. … Continue reading

Posted in Customer chat | 5 Comments